In September 2024, The Future of TV Advertising Canada (FTVA Canada) brought together top media leaders, marketers, and innovators in Downtown Toronto to explore what’s next for the world of advertising. And we were thrilled to be part of it!

As the official event technology partner, PheedLoop supported everything from seamless on-site check-in and instant badge printing to on-site support—helping make the entire experience smooth, professional, and stress-free for both attendees and organizers.

Fast Check-In. Instant Badges. Zero Stress.

First impressions matter, and FTVA Canada made a great one. Using PheedLoop’s on-site check-in system, attendees were able to breeze through registration and print their badges in seconds. Our intuitive tech eliminated long lines and gave guests more time to network, learn, and explore.

Our team was also on-site to offer real-time support, ensuring every badge printed, every scan worked, and every guest felt welcomed.

Customization That Counts — Especially for Sponsors

One of the standout successes of the event was how customizable PheedLoop proved to be—especially when it came to sponsor visibility. With a variety of sponsor tiers and branding needs, FTVA Canada relied heavily on sponsor engagement to make the event shine.

We worked closely with the organizing team to tailor every detail—from digital signage to mobile app placements and badge layouts—to match sponsor expectations.

As Lydia Casey, from UK-based Adwanted Events, shared:

“What we found amazing at PheedLoop is the way you can customize anything, including sponsor details. Sponsors are a huge part of our event. So the ability to manage sponsors the way we want that PheedLoop provided is really helpful.”

Despite being based in the UK, Lydia and the Adwanted Events team found no barriers to collaborating across borders. We’re proud that distance didn’t stand in the way of delivering a premium experience—they brought their vision, and we brought the tools to match.

A Partnership That Delivered

It was a true pleasure working alongside the FTVA Canada team to support such a high-impact event. From behind-the-scenes logistics to real-time attendee interactions, PheedLoop helped the event run with clarity, customization, and confidence.

We’re especially proud to have supported an international team with a local event—proving that when it comes to event tech, the right platform makes collaboration easy, no matter where you are in the world.

Planning your next event?
Let’s talk check-ins, sponsor tools, customization, and all the details that make your event stand out.

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